Good service does not automatically become public trust. Someone still needs to ask at the right moment.
A review workflow should identify the customer milestone, check satisfaction, send the request, track the result, and make referral prompts easy when appropriate.
The best systems feel natural because they connect to a real customer experience instead of sending generic requests at random.
Common questions
When should a business ask for a review?
After a clear positive moment: completed work, successful appointment, delivered outcome, or confirmed satisfaction.
Should referrals be automated?
Referral prompts can be systemised, but the message should respect the relationship and the type of service delivered.